SCU Student Art League
UI/UX | Front-End Development | Art Direction
2023
My Role
I worked on the website graphic design and taking my high-fidelity mockups to live web hosting.
As president of SCUSAL 2023, my role also includes social media and print work.
I worked on the website graphic design and taking my high-fidelity mockups to live web hosting.
As president of SCUSAL 2023, my role also includes social media and print work.
Targeted Message
A website to promote SCUSAL events past social media reach. The main goal was to create a one stop information resource on how to get on the mailing list, view the calendar, and reach out to board contacts.
A website to promote SCUSAL events past social media reach. The main goal was to create a one stop information resource on how to get on the mailing list, view the calendar, and reach out to board contacts.
Design Tools Used 🛠️ : Adobe XD, Illustrator, and Photoshop.
Programming Languages Used 💻: HTML, JavaScript, CSS
Design Process
The purpose of this project was to rebrand SCUSAL and extend its online presence past social media.
Goals for Website Launch -> This website seeks to enhance the visibility and popularity of SCUSAL within the university. The website should offer a visually engaging experience while maintaining user-friendly navigation.
Goals for Art Direction -> Many students felt intimidated by the name "Student Art League," so I aimed for the social media and website rebrand to feel inviting with playful colors, graphics, and animations.
Goals for Website Launch -> This website seeks to enhance the visibility and popularity of SCUSAL within the university. The website should offer a visually engaging experience while maintaining user-friendly navigation.
![](https://freight.cargo.site/t/original/i/be58f35f21d48ffbf055c1d3251341d33448f7f7360179091e986d90982b4ca0/Group-69.png)
![](https://freight.cargo.site/t/original/i/85dd60b99a68c4e51343d7c2b79a522561c7c59a7d2ae2d3f988fd0da8def6d5/Group-68.png)
![Site Map Goal ︎︎︎ Keeping the menu minimal and event information easy to find. ](https://freight.cargo.site/t/original/i/2431001ef9fd0f885cd69c53cea7ccecd3bb4c361bdec62b70e223d0ff8b920f/SCUSALSITEMAP.png)
![Wireframe Goal ︎︎︎ Keeping page layouts as simple as possible - the typical user is coming on to be informed. ](https://freight.cargo.site/t/original/i/005da392b4d94537e1ae0061919b42573c82067cbc8293bb34edf6a2fd2944f9/Screenshot-2023-11-12-at-3.28.45-PM.png)
Final Design
![](https://freight.cargo.site/t/original/i/e1af1df1d2563e90d9dcc5b1782c2fdfe5c6afaaa908247bd14e13519a0d61f6/scusal-final.png)
Live Site ︎︎︎
OUR NEXT EVENT: DOWD FALL SHOW - OCT 17TH OUR NEXT EVENT: DOWD FALL SHOW - OCT 17TH OUR NEXT EVENT: DOWD FALL SHOW- OCT 17TH
![](https://freight.cargo.site/t/original/i/9f4191afc8d9e617a64e64fb45e6f4732a951249eedc7f14a0c59a15e5c97608/Home.png)
![](https://freight.cargo.site/t/original/i/249ea5739db8dd940717e3e10ae1d72a33ceed83f915451c1daf3e07e6616d0b/Join.png)
![](https://freight.cargo.site/t/original/i/f92e07d2ee849cce1ca184877d4bf874ca6db7657cda71e3ec91a0d89ead5ca1/October.png)
![](https://freight.cargo.site/t/original/i/22558f602c2d5d9610338c2ffe8635f19c5851790a98bbcd067d6e3e1709374e/Calendar.png)
![](https://freight.cargo.site/t/original/i/589839a78db5a5b8ea9b560d91f6cfe6dd9f91d3105dea5ac6e9c79f70e1f26a/Contact.png)
Event Campaigns
![](https://freight.cargo.site/t/original/i/ddec826ee2663439161cb41292835b9770c5d59dcfaad459dcf575e7c49c3489/paper-mockup-v9-front-view.png)
![](https://freight.cargo.site/t/original/i/2ba8d1c387c95aba7c10587201cd2836d22e0ae771efdcccab3b072c934b5f6e/Green-and-Violet-Creative-Grunge-Music-Festival-Flyer.jpg)
![](https://freight.cargo.site/t/original/i/193aa03e090bd42016c6732ce7cdae3e07e58370fa09e19b258a904c80d9bb23/Decorate-your-denim-flyer.png)
Takeaways
This project involved web design and web development (hosting + coding), which made getting to a final product much longer. My previous projects had either been just website design or website development, so doing both parts felt like a very different process.
Additionally, coding the site caused me to simplify multiple aspects of my high-fideltiy mockups, such as the animations and layouts. While I wanted the visuals to be engaging, the software development being fully functional was a key focus of this project. (Ex: making sure the form submissions were secure and mobile responsiveness!)
Additionally, coding the site caused me to simplify multiple aspects of my high-fideltiy mockups, such as the animations and layouts. While I wanted the visuals to be engaging, the software development being fully functional was a key focus of this project. (Ex: making sure the form submissions were secure and mobile responsiveness!)
SCU Student Art League
UI/UX | Front-End Development | Art Direction
2023
My Role
I worked on the website graphic design and taking my high-fidelity mockups to live web hosting.
As president of SCUSAL 2023, my role also includes social media and print work.
I worked on the website graphic design and taking my high-fidelity mockups to live web hosting.
As president of SCUSAL 2023, my role also includes social media and print work.
Targeted Message
A website to promote SCUSAL events past social media reach. The main goal was to create a one stop information resource on how to get on the mailing list, view the calendar, and reach out to board contacts.
A website to promote SCUSAL events past social media reach. The main goal was to create a one stop information resource on how to get on the mailing list, view the calendar, and reach out to board contacts.
Design Tools Used 🛠️ : Adobe XD, Illustrator, and Photoshop.
Programming Languages Used 💻: HTML, JavaScript, CSS
Design Process
The purpose of this project was to extend SCUSAL’s online presence past social media.
Goals for Website Launch -> This website aims to increase SCUSAL’s university popularity. The website should also be a visual experience, while being easy to navigate.
Goals for Art Direction -> Most students found the name “Student Art League” to be very intimidating, so I wanted the social media and website to feel inviting with playful colors, graphics, and animations.
Goals for Website Launch -> This website aims to increase SCUSAL’s university popularity. The website should also be a visual experience, while being easy to navigate.
![](https://freight.cargo.site/t/original/i/be58f35f21d48ffbf055c1d3251341d33448f7f7360179091e986d90982b4ca0/Group-69.png)
![](https://freight.cargo.site/t/original/i/85dd60b99a68c4e51343d7c2b79a522561c7c59a7d2ae2d3f988fd0da8def6d5/Group-68.png)
![](https://freight.cargo.site/t/original/i/2431001ef9fd0f885cd69c53cea7ccecd3bb4c361bdec62b70e223d0ff8b920f/SCUSALSITEMAP.png)
Site Map Goal ︎︎︎ Keeping the menu minimal and event information easy to find.
![Wireframe Goal ︎︎︎ Keeping page layouts as simple as possible - the typical user is coming on to be informed.](https://freight.cargo.site/t/original/i/005da392b4d94537e1ae0061919b42573c82067cbc8293bb34edf6a2fd2944f9/Screenshot-2023-11-12-at-3.28.45-PM.png)
Wireframe Goal ︎︎︎ Keeping page layouts as simple as possible - the typical user is coming on to be informed.
Final Design
![](https://freight.cargo.site/t/original/i/e1af1df1d2563e90d9dcc5b1782c2fdfe5c6afaaa908247bd14e13519a0d61f6/scusal-final.png)
OUR NEXT EVENT: DOWD FALL SHOW - OCT 17TH OUR NEXT EVENT: DOWD FALL SHOW - OCT 17TH OUR NEXT EVENT: DOWD FALL SHOW- OCT 17TH
![](https://freight.cargo.site/t/original/i/9f4191afc8d9e617a64e64fb45e6f4732a951249eedc7f14a0c59a15e5c97608/Home.png)
![](https://freight.cargo.site/t/original/i/249ea5739db8dd940717e3e10ae1d72a33ceed83f915451c1daf3e07e6616d0b/Join.png)
![](https://freight.cargo.site/t/original/i/22558f602c2d5d9610338c2ffe8635f19c5851790a98bbcd067d6e3e1709374e/Calendar.png)
![](https://freight.cargo.site/t/original/i/f92e07d2ee849cce1ca184877d4bf874ca6db7657cda71e3ec91a0d89ead5ca1/October.png)
![](https://freight.cargo.site/t/original/i/589839a78db5a5b8ea9b560d91f6cfe6dd9f91d3105dea5ac6e9c79f70e1f26a/Contact.png)
Print Work
![](https://freight.cargo.site/t/original/i/ddec826ee2663439161cb41292835b9770c5d59dcfaad459dcf575e7c49c3489/paper-mockup-v9-front-view.png)
![](https://freight.cargo.site/t/original/i/2ba8d1c387c95aba7c10587201cd2836d22e0ae771efdcccab3b072c934b5f6e/Green-and-Violet-Creative-Grunge-Music-Festival-Flyer.jpg)
![](https://freight.cargo.site/t/original/i/193aa03e090bd42016c6732ce7cdae3e07e58370fa09e19b258a904c80d9bb23/Decorate-your-denim-flyer.png)
Takeaways
This project involved web design and web development (hosting + coding), which made getting to a final product much longer. My previous projects had either been just website design or website development, so doing both parts felt like a very different process.
Additionally, coding the site caused me to simplify multiple aspects of my high-fideltiy mockups, such as the animations and layouts. While I wanted the visuals to be engaging, the software development being fully functional was a key focus of this project. (Ex: making sure the form submissions were secure and mobile responsiveness!)
Additionally, coding the site caused me to simplify multiple aspects of my high-fideltiy mockups, such as the animations and layouts. While I wanted the visuals to be engaging, the software development being fully functional was a key focus of this project. (Ex: making sure the form submissions were secure and mobile responsiveness!)
@Lydia Kim 2023
@Lydia Kim 2023